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This site states the following, "As a motif, the SERVICEMAN SHOES were originally supplied as formal military wear." We noticed that the web site also stated " These practical shoes were born of functionality and formality." It also stated " Because of the simple construction of the shoe,. We can greatly vary its impression, depending on the pattern, or last. The straight-tip model commonly known to be suitable for formal apparel from long ago. Using the last from the military shoes issued to the American army in the 1930s-40s as a motif,. We get a very fresh, streamlined feel." The header had FOOTSTOCK as the highest ranking keyword. It was followed by フットストック, ビジネスシューズ, and business shoes which isn't as ranked as highly as FOOTSTOCK. The next words the site uses is レザーシューズ. Leather shoes was also included and might not be understood by search engines.